SMS Compliance
How JustCallRoxy Handles SMS Consent
JustCallRoxy is a B2B platform. We send SMS on behalf of contractors to their existing customers — homeowners who have already provided their number directly to the contractor when requesting a quote or service.
Program: JustCallRoxy SMS Program, operated by Just Call Roxy (a DBA of Meow Noir Developments LLC) on behalf of participating contractors.
01 How It Works
Two message flows exist, both gated on the customer having directly contacted the contractor first.
Customer contacts the contractor
A homeowner calls or contacts an HVAC, roofing, electrical, or plumbing contractor to request a quote or service. They provide their phone number directly to the contractor as part of that request — establishing an existing business relationship.
Contractor enters customer info into JustCallRoxy
The contractor logs into their JustCallRoxy dashboard and enters the customer's name, phone number, and estimate details. No customer account or web sign-up is required — the number comes from the contractor's own records.
JustCallRoxy sends one of two message flows on the contractor's behalf
Flow A — Missed-call text-back: if a customer calls the contractor and the call goes unanswered, JustCallRoxy sends one reactive text from the contractor's dedicated number. Flow B — Estimate follow-up: if a customer doesn't respond to an estimate the contractor sent, JustCallRoxy sends up to 3 scheduled follow-up texts over about 14 days, until the customer responds or opts out. Every message identifies the contractor by name and includes STOP opt-out instructions.
02 Opt-In Method
Type: Existing Business Relationship / Verbal / In-Person
Recipients are not users of JustCallRoxy and do not opt in through our website. They provide their phone number to the contractor when initiating a service request — establishing an existing business relationship that covers transactional follow-up communications.
- ✓Customer provides number to contractor (verbal, phone, or in person)
- ✓Contractor enters number into JustCallRoxy dashboard
- ✓JustCallRoxy sends transactional follow-up on contractor's behalf
- ✓Every message includes STOP opt-out instructions
03 Platform Screenshots
The following screenshots show the contractor workflow inside JustCallRoxy — from entering a customer's estimate to the outgoing message the customer receives.
Screenshot A — Contractor estimate entry form
Screenshot B — Outgoing messages with contractor name & STOP language
Screenshot C — Opt-out & help handling
When a recipient replies STOP (or a synonym, or natural-language phrasing like “please stop texting me”), JustCallRoxy immediately sends this opt-out confirmation:
“[Business Name]: You have been unsubscribed and will not receive further messages. For assistance, contact us at support@justcallroxy.com.”
When a recipient replies HELP, JustCallRoxy sends:
“[Business Name]: For help, contact us at support@justcallroxy.com. Msg & data rates may apply. Reply STOP to unsubscribe.”
The number is blocked from all future messages at the platform level, across both message flows. Contractors are notified in their dashboard.
04 Sample Messages
These are the exact message templates submitted for carrier toll-free verification. All messages identify the contractor by name and include STOP opt-out instructions. The first message ever sent to a given customer number, on either flow, always uses the full-disclosure template below — later messages in that flow use a shorter, conversational follow-up.
Message frequency varies: typically 1 message for a missed call, and up to 3 messages over approximately 14 days for an unanswered estimate. Msg & data rates may apply.
First message — Estimate follow-up
[Business Name] (via Just Call Roxy): You're receiving this about a service request you contacted us about. You may get occasional automated texts. Msg & data rates may apply. Reply STOP to opt out, HELP for help.
First message — Missed-call text-back
[Business Name]: Hey, we know you called — sorry we missed you! How can we help? You may receive automated texts about your request. Msg & data rates may apply. Reply STOP to opt out, HELP for help.
Subsequent message — Estimate Follow-Up
Hi [Name], this is [Business Name] following up on your recent estimate. Do you have any questions or are you ready to move forward? Reply STOP to opt out.
Subsequent message — Missed Call Textback
Hi [Name], sorry we missed your call! We're out on a job but didn't want to leave you hanging. What can we help you with? Reply STOP to opt out.
05 Opt-Out Handling
- Recipients can reply STOP (or a synonym, or natural-language phrasing like “please stop texting me”) at any time to be removed from all future messages, on either message flow
- STOP requests are processed immediately and automatically by JustCallRoxy
- Opted-out numbers are never messaged again — the number is blocked at the platform level
- Contractors are notified in their dashboard when a customer opts out
- We do not sell or share customer phone numbers with third parties for marketing purposes — see our Privacy Policy for details
06 Help Handling
- Recipients can reply HELP at any time, on either message flow, to get support instructions
- HELP requests are answered immediately and automatically by JustCallRoxy — every time, with this exact reply:
Literal HELP reply text
“[Business Name]: For help, contact us at support@justcallroxy.com. Msg & data rates may apply. Reply STOP to unsubscribe.”